Like most everyone on the planet, I rarely read the fine print. Also like everyone on the planet, I know I should. But, egads, it’s so little and there’s so much of it, plus it’s dry and formal and dull. My eyes roll back in my head at the thought.
In typography, small text is sometimes called mice type. Isn’t that adorable, reminds me of a bug’s ear. It sounds cute and twee, but mice type is as dangerous and foreboding as a dark alley. You’ve no idea what’s hiding in there and really don’t want to find out.
Puny type is in disclaimers, too — those are the annotations at the bottom of a page prefaced by an asterisk. You won’t find good news in disclaimers or in the fine print. Ever. It’s where they hide the gotchas. Information they fear will dissuade us from buying or committing. We know this, yet we ignore the small stuff, the details. We are not a smart bunch.
Although accidents do happen. Being new to Verizon, I found myself stumbling around their website looking for bill payment options. And voilá, I came across this little nugget — in teeny, tiny type, made teenier and tinier by my smartphone screen: ‘To avoid late fees pay your bill 3 days before the due date.’
Seems outlandish. A due date is a due date, unless the rules have changed. As far as I know, though, if we pay in full on the due date we aren’t late. And no late fees should incur. If Verizon, or any creditor, can’t post payments in a timely fashion, tough noogies. We aren’t obligated to pay for their inefficiency, right? Apparently, they believe we are.
Which makes it official: the world is going to Hell in a hand basket.
* Congratulations, you’re a wise and careful reader. Or bored to tears.
Copyright © 2015 the whirly girl